ED Design joins Valtra in celebrating another achievement as Valtra’s Q Series tractor wins Red Dot Award: Product Design.
ED Design has been working as Valtra’s design partner of choice since the 1980s. The award-winning Q Series is the latest fruit of the co-operation.
ED Design is a future-driven design and innovation agency. We design smart vehicles, products, services and working environments for clients such as ABB, Fingrid, Hyster-Yale, Thermo Fisher Scientific, Valtra, and Viessmann.
We are now looking for a DIGITAL SERVICE DESIGNER to work in diverse design and innovation projects.
The world is changing, but products that last don’t necessarily have to. This has been the core of thinking at ED Design for half a century.
Among the forerunners of sustainable design are Evermat. The 40-year old iconic design of their famous vegetable dryer remain unchanged to this day.
Valtra’s 5th generation N Series tractors have won the Red Dot Design Award 2022. The latest Red Dot Award continues Valtra’s tremendous success in international design competitions over the past decades.
Creating revolutionary innovations is possible for every one of us. However, we must be able to give up our old way of thinking in order to build something new. It is important to understand that a successful innovation is always built around the core objective of its user. The new idea must also provide the company with true business potential. In addition to these factors, effort must be made to find the best possible technology that enables the implementation of the innovation.
What successful innovations have in common is that they have been built around the core needs of their users. Innovations should always be developed for a specific ultimate purpose instead of as an extension to an existing operating model or technology. By listening to your customers carefully and observing them to gain entirely new kinds of insights, your company, too, can create something completely new and take strides in your field.
Sami Pyörre has started as ED Design’s CEO in December 2021. Pyörre has worked at ED since 2003, with a previous tenure as CEO between 2011—2019.
Deploying innovation strategies is not always easy. Problems in the practical implementation of a strategy usually appear as inconsistent actions and decision-making. Read about the most important prerequisites for the successful implementation of an innovation strategy.
ED Design is a future-driven design and innovation agency. We design smart vehicles, products, services and working environments for clients such as ABB, Molok, Thermo Fisher Scientific, Valtra, and Viessmann.
Now we are looking for an INDUSTRIAL DESIGNER to work in diverse product and vehicle design projects.
The Finnish design invention Tablebed has been included in Time magazine’s shortlist, The Best Inventions of 2021. Tablebed is a convertible piece of furniture that transforms from a six-seated table to a double bed, or vice versa, in just ten seconds. Industrial design and mechanical design for Tablebed has been created by ED Design.
Listening to users provides the company with important information about what should be done differently in the future and what kind of business model would best serve its customers and the different user groups involved. The user-centric approach, therefore, emphasises the future-oriented approach and the desire to develop the business for the benefit of the customer.
Far too often we are laser focused on hitting the nail on the head that we forget we are building a house. If you want to clear away the fuzzy front end of development, you need to think holistically.