Valtra T Series wins the prestigious GOOD DESIGN™ Award
The fourth generation of the Valtra T Series has been awarded the GOOD DESIGN™ award. GOOD DESIGN™ is the world’s most prestigious, recognized, and oldest Design Awards program since 1950.
The latest award continues Valtra’s long winning streak for design prizes in 2016, all gained with ED Design working as Valtra’s industrial design partner of choice. These include the A’Design Award, the Red Dot Award, and the Golden Tractor for the Design Award. At the same time, the tractors have proved to be bestsellers and highly recognized by Valtra’s customers.
Designing the Valtra T Series has been a tremendous effort for Valtra and ED Design. Based on customer needs, high-quality and innovative design has had a big impact on ergonomics, usability, reliability, safety and productivity of the new models.
GOOD DESIGN™ covers new consumer products all over the world, the design, functionality and innovativeness of which is a class of their own. The award is given annually by The Chicago Athenaeum Museum of Architecture and Design in cooperation with the European Centre for Design and Architecture. GOOD DESIGN™ awards were created in Chicago in 1950 by Eero Saarinen, Charles and Ray Eames and Edgar Kaufmann, Jr. The official awards ceremony will be held in New York in January 27, 2017.
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